Privacy Policy
Last updated: August 10, 2026
This Privacy Policy explains how Valtracs AI collects, uses, and protects information when merchants use our Shopify app and when visitors use this website.
Who we are
Valtracs AI is a Shopify growth and profit intelligence platform that helps merchants connect store, customer, advertising, and marketing data to understand which campaigns, channels, products, and customers create long-term profit.
Information we may collect
When a merchant installs or uses Valtracs AI, we may process information needed to provide the app, including store information, order and product data, customer and purchase data, return and refund data, advertising and marketing performance data, and usage information related to the app.
When someone visits this website, we may collect basic technical information such as browser type, device information, IP address, pages visited, and similar analytics or security-related data.
How we use information
- To provide, operate, and improve Valtracs AI
- To connect and analyze Shopify, advertising, customer, and marketing data
- To generate profit, customer lifetime value, campaign, product, and channel insights
- To provide AI-powered recommendations for growth and optimization
- To maintain security, prevent abuse, and troubleshoot technical issues
- To communicate important product, support, or service updates
Shopify and third-party integrations
Valtracs AI may connect with Shopify and selected advertising, analytics, email marketing, or related business tools authorized by the merchant. We use data from these integrations only to provide the app’s reporting, analytics, and recommendation features.
Data sharing
We do not sell personal information. We may share information with service providers that help us operate the app, host infrastructure, process analytics, deliver support, or maintain security. These providers are expected to handle information only as needed to provide their services to us.
We may also disclose information if required by law, regulation, legal process, or to protect the rights, safety, and security of Valtracs AI, merchants, customers, or the public.
Data retention
We retain information for as long as needed to provide Valtracs AI, comply with legal obligations, resolve disputes, maintain security, and enforce agreements. Merchants may request deletion of applicable data, subject to legal or operational requirements.
Security
We use reasonable technical and organizational measures to help protect information from unauthorized access, loss, misuse, or alteration. No online system can be guaranteed to be completely secure.
Merchant and customer rights
Depending on location and applicable law, users may have rights to access, correct, delete, restrict, or object to certain processing of personal information. Requests can be made through the contact details provided on this website or through the support channels associated with the Shopify app.
Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date.
Contact
If you have questions about this Privacy Policy or how Valtracs AI handles data, please contact us through the contact details provided on this website or through the Shopify app support channel.